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Digital Draft - Front Cover Magazine

Mood Board

Definition of Semiotics, Signs and Signifiers

Semiotics: Semiotics is the study of sign processes (semiosis), signs and
symbols, or signification and communication. 

Signs and Signifiers : these are the features we read and are seen as clues to the meaning of texts. 

Definition of Connotations, Denotations.

Denotation : Its what you see in front of you , what is shown on the page or the screen.

Connotation: This is the meaning, we infer what see in front of us. The hidden meaning, behind the text , image.

Convention Analysis